According to information from Google Ad Manager, users should consider these dates for their technical planning. March 2, 2026: The creation of new reports in the old interface will be disabled. The old Google Ad Manager Reports tool will be deactivated in May. Google Ad Manager has set April 6 as the deadline for running scheduled reports in the old version, urging an immediate migration. When attempting to generate one, the system will automatically redirect the user to the Interactive Reports tool. April 6, 2026: Reports scheduled in the old version will be set to the "Unscheduled" status and will no longer run automatically. May 4, 2026: All read, write, edit, and copy functions in the old tool will be disabled, leaving only the interactive version operational. Equivalence and continuity of service The new Interactive Reports interface already supports all report types, dimensions, and metrics used in the previous format, ensuring full equivalence for companies' operational processes. The migration process aims to ensure that the workflows of publishers and partners are not interrupted by the system update. Key dates in the migration process The transition will be carried out in three fundamental stages during the first half of 2026. Organizations that require personalized assistance or specific extensions can contact their account manager or the tool's technical support team directly. For partners operating via the SOAP API, it has been confirmed that they will be able to continue reading, running, and exporting data without immediate impacts. Google Ad Manager recommended that all account administrators verify that their most critical reports have been migrated and rescheduled in the new interface before the April deadline to avoid the loss of periodic data delivery. Support resources for the transition To facilitate this technological change, the platform has made a series of educational resources available to users, including step-by-step guides in its Help Center, a series of instructional videos titled "Learn from a Pro," and certification courses through Skillshop.
