The Positive Sales Trend reached 58%, the highest level recorded in the last 24 months, driven by both better performance compared to the previous month and favorable expectations for the upcoming year. These results correspond to the 48th edition of the ELEMENTE Economic Activity Report, prepared with the participation of 219 companies from various sectors. Among the main findings of the report: 79% of companies expect to increase their sales in 2026. 87% plan to maintain or increase their number of employees in the next 12 months; 34% anticipate new hires. 80% of companies expect better economic conditions in 2026. 74% projects a better investment climate for the next year. By sector, tourism-related activities showed the best performance, with hotels recording a positive sales trend of 92%, while the energy sector reported the lowest level at 41%. The report also identifies the main business challenges for 2026, including human capital management, commercial challenges, and issues related to government and regulation. As a novelty, a new monthly measurement was incorporated: the Economic Confidence Level, which stood at 8.4 out of 10 in December. Companies closed December 2025 with clear signs of recovery in sales and greater optimism for 2026.
