In 2025, the brand recorded a 48% expansion with a record of 11.8 million units shipped, maintaining a sustained quarterly growth since the beginning of 2024. HONOR at MWC Barcelona 2026 will hold its global launch event titled 'Believers in AI Future', where it will officially unveil the highly anticipated HONOR Robot Phone. These launches come after the introduction of the HONOR Alpha Plan at the previous edition of this congress, highlighting the company's advances in human-machine synergy through flagship devices and disruptive innovations. HONOR's main event will take place on March 1, 2026, from 13:00 to 14:00 CET, at the Palau de Congressos de Barcelona, located on Avenida La Reina Maria Cristina. Additionally, the brand will have a permanent exhibition for attendees at Stand 3H10, Hall 3, where all the newly announced products can be explored up close. The global deployment of HONOR at the Barcelona fair coincides with a historic performance in the Latin American region. During the event, HONOR will also introduce the HONOR MagicPad 4 and the HONOR MagicBook Pro 14, strengthening its productivity lineup. According to data from analysis firm Omdia, the company has climbed to the fourth position in the region, consolidating itself as the fastest-growing manufacturer in the last three years.
