
Panama stands out as one of the three carbon-negative countries in the world, with a system of national parks that protects more than 54% of its territory, highlighting its commitment to sustainability. According to the Tourist Investment Guide, between 2018 and 2023, companies in Panama announced 30 tourism investment projects valued at 1.746 billion dollars. This positions it as the fourth most important investor in Latin America and the Caribbean.
The executive director of UN Tourism highlighted that Panama is an excellent choice for tourism investments, as it has established special zones for tourism development and offers incentives for sustainable projects. The strategic location of the country facilitates access to international markets, making it a plus for investors.
From January to October 2024, the Panamanian tourism sector experienced an 8.6% increase in the arrival of international visitors and generated tourism revenues totaling 4.990.1 million dollars, which represented a 9.3% increase compared to the previous year. Hotel occupancy stood at 51%, according to the Panama Tourism Authority.
The Panama tourist investment guide provides detailed information on tax incentives, opportunities in ecotourism and cultural tourism, and successful case studies. In 2023, the country attracted 2.51 million visitors, generating revenue worth 5.432 billion dollars, which represented a 20% increase compared to 2019.
Legal protections for investments, positive credit ratings, and the stability of the Panamanian economy reinforce its appeal to investors. Panama has consolidated itself as the second Central American country with the most foreign direct investment projects in tourism. In the first half of 2024, Panama attracted 1.610 billion dollars in foreign direct investment, which represented a 23% increase compared to the same period in 2023.